CHALLENGE

Fee-based investment management principles better align the client's needs and performance with the Consultant's compensation. The challenge was to better understand modern portfolio theory and current investment management techniques that could minimize portfolio volatility and increase ROI.

ACTION

Extracurricular and voluntary studies of the theory and practice behind modern portfolio theory, utilizing independent private money managers. The self-study course was in addition to all existing client acquisition and retention responsibilities.

RESULT

A decrease in client portfolio risk and volatility coupled with an increase in return on investment that was backed by statistical and historical data. Awarded Smith Barney's Investment Management Specialist designation.